Tag: gartner research

Social media revenues are increasing sharply

Social media revenues are increasing sharply

Worldwide revenues from social media sites such as Facebook are on track to reach $10bn this year.

Gartner Lowers 2011, 2012 PC Growth Expectations, Blames The Economy And Tablets

Gartner Lowers 2011, 2012 PC Growth Expectations, Blames The Economy And Tablets

Gartner just lowered its forecast on PC unit growth for both 2011 and 2012. The technology research firm cites many reasons, but now expects to see 364 million units shipped in 2011, up just 3.8 percent from 2010 rather than the previously predicted growth of 9.3 percent.

Gartner: Social CRM Market Will Reach $1B In Revenue By 2012

Gartner: Social CRM Market Will Reach $1B In Revenue By 2012

There’s more good news for the growth of the social enterprise. Gartner is reporting today that the social customer relationship management (CRM) market is forecast to reach over $1 billion in revenue by year-end 2012, up from approximately $625 million in 2010.

Sorry Gartner, Here’s The Real Magic Quadrant For SCRM

Sorry Gartner, Here’s The Real Magic Quadrant For SCRM

To understand what Social Customer Relationship Management (SCRM) is, we have to start with a clear definition. The definition must be clearly articulated and easily understood by individuals in the industry.