At the turn of 2012, the SEO industry was rife with predictions heralding a new dawn in which authoritative signals from trusted social networks would have a huge impact on rankings.
As much as we are a tweet- and status update-addicted society, we’d give up our social networks if we had to, especially if it meant saving our TVs.
If you’re running a company website without an analytics dashboard, you may as well be stumbling around in the dark. Building a viable and sustainable web presence in any industry is all about understanding the needs of your users and tailoring your service to fit their needs — how can you do that if you don’t even know what your users are looking at or how they got to your website?
Jive uses “gamification,” which is the use of game-design techniques, game-type thinking and mechanics to make non-gaming environments — such as enterprise intranets — more interesting.
Job searches in 2012 are significantly different than just a few years ago. One of the main differences is that many job searchers are using social networks more than ever before.
Social tools debuting at the enterprise level face many pitfalls that can derail even the best laid plans.
We’re all aware of the benefits social media offers multinational companies to attract new international clients, increase brand awareness in a new market and even reinforce existing customer loyalty.
Social media played an astounding role in the 2008 presidential election and demonstrated the emerging impact of social media on politics.