Author Archive

Why Networking Success May Be All in the (Business) Cards

Why Networking Success May Be All in the (Business) Cards

Nothing beats face-to-face networking when it comes to driving new revenue, small business owners say. Online social networks don’t hold a candle to in-person efforts when it comes to making the cash register sing, a new survey shows.

Infographic: Which social networks increase sales for retailers?

Infographic: Which social networks increase sales for retailers?

Research into social media and retail has shown that Facebook dominates in socially driven shopping, while Pinterest drives the highest average order value.

Social Networks Can Affect Voter Turnout, Study Says

Social Networks Can Affect Voter Turnout, Study Says

A study of millions of Facebook users on Election Day 2010 has found that online social networks can have a measurable if limited effect on voter turnout.

Social Scheduling for Maximum Impact

Social Scheduling for Maximum Impact

Social networks are among the busiest communities on the planet. With that much going on, it’s always going to be difficult to get noticed. Being clever with your social schedule can drastically improve your visibility and engagement.

Enterprise social networks have endless possibilities, despite hurdles

Enterprise social networks have endless possibilities, despite hurdles

Organizations may have an easier time unlocking the potential of enterprise social networks if they integrate those tools with existing systems and applications.

10 serious mistakes companies make with SharePoint

10 serious mistakes companies make with SharePoint

There are many challenges to implementing SharePoint, both seen and unseen. As a result there are plenty of pitfalls and traps to fall into, and it is very challenging to pick just 10 mistakes. Poor governance, not having an intranet strategy, or not having an intranet committee are traditional mistakes, but hopefully there is more awareness about these issues now.

9 Gmail Plugins to Revive Your Productivity

9 Gmail Plugins to Revive Your Productivity

For years, Gmail has dominated as the standard — even to the extent that the web savvy crowd tends to think less of people who use a more archaic email service, a phenomenon known as domain discrimination.

Social networks help families whose babies have rare genetic conditon.

Social networks help families whose babies have rare genetic conditon.

Before baby Lucy was even born, Mildred and Jesse Bay learned she has a genetic condition called Trisomy 18. It causes heart defects, physical abnormalities, and severe intellectual disability. The survival rate is extremely low.

Is the social networking monoculture ready to crumble?

Is the social networking monoculture ready to crumble?

Social networks have long relied on the kindness of what are essentially strangers in order to thrive. You might be thinking I’m talking about the people that use them, and I am.

Xing social network toys with news aggregation

Xing social network toys with news aggregation

Social networks need to evolve to keep up, and Xing is no exception. The German LinkedIn rival is investing heavily right now, and it seems to be paying off – a couple of weeks ago the firm reported the addition of 436,000 members in German-speaking countries during the first half of the year.

Data, Not Ads, Will Make Social Networks Profitable

Data, Not Ads, Will Make Social Networks Profitable

We’ve been watching lately as the major social networks go through growing pains of one sort or another as they all struggle to find ways to translate their massive popularity into financial success.

Why Investors—but Not Consumers—Love LinkedIn

Why Investors—but Not Consumers—Love LinkedIn

Online media can’t make solid money on user marketing and cat videos. Alex Klein reports on the professional network that’s beating the social bubble.