Archive: August 2nd, 2012

How the Big Social Networks Use Email to Encourage User Engagement

How the Big Social Networks Use Email to Encourage User Engagement

If you are an online marketer and you are not using email, you’re missing out on one of the most powerful tools for reaching customers and increasing engagement.

The 8 Biggest Failures With Social Media Marketing

The 8 Biggest Failures With Social Media Marketing

Maybe you tried social media and didn’t see much lift. Social media seemed like a lot of work — learning the idiosyncracies of different social networks, creating and scraping content, engaging your network — for very little ROI (Return on Investment).

7 Benefits of Mobile Expense Reporting

7 Benefits of Mobile Expense Reporting

In today’s business environment, the manual process of creating and processing expense reports is quickly becoming a thing of the past. According to CFO Research Services, about 63% of CFOs plan to implement digital expense reporting solutions.