Archive: July 31st, 2012

7 Ways To Gauge Your Company’s Social Media Health

7 Ways To Gauge Your Company’s Social Media Health

Just because you think that the public perception of your brand’s social media is good, doesn’t mean it actually is. But how do you know? We all know that measuring helps track the progress and success of our efforts.

Twitter: Less a Social Network Than a Corporate Network?

Twitter: Less a Social Network Than a Corporate Network?

Isn’t the idea behind social media to foster and encourage communications between people? To enable the expression of ideas, news, connection, and allow people to explain what they had for lunch?