Archive: May 16th, 2012

Enterprise 2.0: Freemium first, enterprise second (Part 1 of 3)

Enterprise 2.0: Freemium first, enterprise second (Part 1 of 3)

The market for Enterprise 2.0 apps has taken off in the time since I first alerted consumer software entrepreneurs to this huge new opportunity (“Enterprise 2.0: Calling Consumer Internet Entrepreneurs!”). Multiple venture-backed Enterprise 2.0 companies already boast billion-dollar-plus valuations, and there have been a number of quick and profitable exits (EchoSign, Jigsaw and TripIt, for example).

7 Social #Intranet Adoption Strategies

7 Social #Intranet Adoption Strategies

Social intranets, as part of a broader social enterprise strategy, are increasingly more commonplace and there are no shortage of technology suppliers ready to add the functionality to your portal.

Enterprise 2.0 success: News Corp

Enterprise 2.0 success: News Corp

Even though the media industry is being profoundly impacted by the rise of new forms of digital and social media, that doesn’t mean they can’t use these technologies effectively. As we continue our series on large-scale social business success stories, we examine what News Corp. has accomplished with its internal social network, OurNews.