Social intranet increases collaboration

Social intranet increases collaboration

As business increasingly becomes either knowledge-or service-based, constant communication is necessary for employees to collaborate. Social platforms, or intranets, have emerged as the leading technology for information sharing at companies. Social intranets apply the cross-communication capability familiar to us from Facebook, LinkedIn and Twitter to internal communication and collaboration platforms.

“Social intranets encourage wide authorship and involvement among workers,” says Chris McGrath, co-founder and vice-president, sales and marketing, for ThoughtFarmer, a social intranet supplier.

“Social intranets address pains such as poor communication, poor collaboration, employees not feeling ‘connected’ to head office, multiple and conflicting sources of information, and employees not feeling like they’re being listened to or valued.”

Social intranets do more than create happier employees. A Gallup survey of data from 152 companies showed significant differences between highly engaged and less engaged workforces. Companies with engaged workgroups scored better in productivity, profit-ability, safety incidents and absentee-ism, and had 3.9 times greater earnings per share growth.

A social intranet is just the ticket for a knowledge-based company that needs to pull together diverse employees for individual projects, says Alex Berenyi, director of systems and technology for Karo Group, a Calgary-based creative agency.

Karo, which has 62 employees in Calgary and Vancouver, built its own intranet several years ago, but never had time to add functionality to it, and so it languished, he said. “When we decided to upgrade, we found it was easier to lease a social intranet system like ThoughtFarmer than to try to do it ourselves.”

Berenyi said a social intranet also can act as an accessible central repository of company information. “It’s searchable, so people don’t have to plow through dozens of folders trying to find the right information,” he says.

Source: Vancouver Sun

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