Archive: December 16th, 2011

Choosing an enterprise-class, business-ready social media platform

Choosing an enterprise-class, business-ready social media platform

Choosing a social media platform is definitely a daunting task. With so many options out there, how do you pick the one that’s just perfect for your business needs? In this post, I hope to give a few pointers that can help you make the right choice.

Branding: How It Works in the Social Media Age [INFOGRAPHIC]

Branding: How It Works in the Social Media Age [INFOGRAPHIC]

Branding and social media — they seem to go together so well, yet they’re both widely misunderstood. While social media can serve as a gigantic megaphone for your brand, social media tools such as Facebook and Twitter can also give a company a golden opportunity to shoot itself in the figurative foot.