Archive: October 21st, 2011

50% of Organisations Consider Social Business Imperative to Success, AIIM Survey Finds

50% of Organisations Consider Social Business Imperative to Success, AIIM Survey Finds

Over 50% of user organisations in a recent AIIM survey now consider social business or Enterprise 2.0 applications to be imperative or significant to their business goals. Risk-averse culture is a primary factor impeding wider adoption.

Social Networking on Mobile Devices Skyrockets

Social Networking on Mobile Devices Skyrockets

More than 72 million Americans accessed social networking sites or blogs via their mobile devices in August, a figure that represents a 37% jump from the same time last year, according to data compiled by comScore.

Measuring community health: Achieving balanced social media growth

Measuring community health: Achieving balanced social media growth

Creating successful online communities is still more art than science, yet techniques and frameworks are now emerging to turn social business into a real discipline. This week we take a look at a new case study that explores metrics that can measure the intrinsic health of communities instead of looking purely at size as the defining barometer.