Archive: May, 2011

Enterprise SEO: 3 Secrets to Scalable Success in 2011

Enterprise SEO: 3 Secrets to Scalable Success in 2011

This year, smart money will be spent on implementing search engine optimization (SEO) initiatives that scale. Where should enterprises allocate the bulk of their SEO budget this year? Seek out opportunities to realign these three core areas of enterprise search to get the biggest bang out of your SEO bucks in 2011.

Cotendo Introduces Web 2.0-Style Content Delivery Network

Cotendo Introduces Web 2.0-Style Content Delivery Network

Cotendo, a site acceleration and content delivery network (CDN), announced the general availability of a cloud-based CDN, Cloudlet. The CDN provides better support for targeted and personalized content, a necessity for Web 2.0 style sites.

Web 2.0, Social Media, Enterprise 2.0, Social Learning…What’s Next?

Web 2.0, Social Media, Enterprise 2.0, Social Learning…What’s Next?

Several years ago, learning professionals followed the broader trend and adopted the term Web 2.0 to describe Internet technologies that provided for much greater two-way interaction, collaboration, knowledge sharing, and so on. There had always been some of this on the Internet, but as blogs, wikis, modern discussion forums, and eventually social networking sites and social messaging services arose to great prominence, the term “Web 2.0″ became a crucial concept — and at times, an over-used buzzword.

Copyright Infringement – The Dark Side of Web 2.0

Copyright Infringement – The Dark Side of Web 2.0

The emergence of web 2.0 has brought with it collaboration on a global scale, which has been a really great thing that has led to sites like Wikipedia, but it also has a dark side: copyright infringement.

Gartner: Businesses Need Web 2.0

Gartner: Businesses Need Web 2.0

Andrew McAfee of Harvard University created the term Enterprise 2.0 as a way of describing the effect that Web 2.0 technologies will have on the enterprise. I think it’s fair to say that that most people would assume that the adoption of Web 2.0 into the enterprise will simply be a matter of putting up executive blogs and a user forum.

Enterprise 2.0 Risks and Benefits, Web 2.0 Tools

Enterprise 2.0 Risks and Benefits, Web 2.0 Tools

According to Implementing Enterprise 2.0 there are many elements to consider when assessing how web 2.0 technologies impact enterprise these include: organization size, employee distribution, age distribution, specific industry, knowledge intensity, regulation, organization culture, stakeholder outlook and current technology system within the enterprise.

Is it Enterprise 2.0 or Social Business?

Is it Enterprise 2.0 or Social Business?

What are the distinctions between Social Business & Enterprise 2.0? These terms are used mostly by vendors and practitioners. Most corporate leaders prefer to speak in business terms referring to professional networking, collaboration, or online communities, among other generic terms.

Generating Business Value from Social Networking and Enterprise 2.0

Generating Business Value from Social Networking and Enterprise 2.0

A few weeks ago I had the privilege of keynoting a conference in Slovenia about informatics. My presentation was all around how social and collaborative tools can provide business value within the enterprise. There were a couple of key points which I felt needed to be addressed.

Intranet vs Enterprise 2.0 vs Social Software: an obvious case of terminological controversy

Intranet vs Enterprise 2.0 vs Social Software: an obvious case of terminological controversy

Barb Mosher from CMSwire announced the results of their latest poll regarding the usage of collaboration tools in intranets. The actual findings were absolutely surprising. It turned to be that 16,3% of the respondents don’t have intranet in place, which is far more surprising taking into consideration that the CMSwire audience is extremely advanced in leveraging the advantages of Enterprise 2.0.

Enterprise 2.0: Why All Business Software Must Go Social

Enterprise 2.0: Why All Business Software Must Go Social

Enterprise 2.0 is a term that has moved from “think outside the box concept” into a mainstream staple. Many business leaders are trying to adopt the concept into day-to-day work – or at the very least are aware that it exists and want to learn more.

McKinsey Finds that Enterprise 2.0 Provides Value You Can Measure

McKinsey Finds that Enterprise 2.0 Provides Value You Can Measure

The rise of the networked enterprise: Web 2.0 finds its payday, suggests that there are many benefits to be derived from using “collaborative Web 2.0 technologies.” aka enterprise 2.0.

HOW TO: Get Your Employees On Board With Your Social Media Policy

HOW TO: Get Your Employees On Board With Your Social Media Policy

As more businesses become social and move past the initial excitement of adoption, they need to tackle the nitty gritty of executing a social media strategy. It will involve cultural alignment, training, and building a solid process so that the necessary parts of the organization can participate. A truly social organization is active both internally and externally. This is where things get complicated.